case study

Permilyon

Company Overview

Permilyon is an early-stage software company dedicated to accelerating corporate decarbonization by making it approachable and actionable. Their platform enables companies to analyze, decide, and act on their emissions inventory data, facilitating the development of effective emissions reduction strategies. 

Challenge

As a lean startup introducing a minimum viable product to the market, Permilyon needed to distill complex sustainability solutions into clear, compelling messaging. The goal was to ensure potential clients could quickly grasp the platform's functionality and the return-on-investment it offered.

Over several months, we collaborated closely with Permilyon's founding team to uncover their unique perspective and differentiators within the sustainability sector. 

This partnership led to the development of a cohesive brand identity, including:

Solution

  • Messaging Framework: Developed concise, impactful messaging that articulates the platform's benefits and ROI for potential clients.
  • Website Development: Crafted a user-centric website that clearly communicates Permilyon's mission, solutions, and value propositions.
  • Visual Identity: Established a visual identity that reflects the company's commitment to sustainability and innovation.